CNBC's Inside India newsletter: What’s keeping the Indian middle class from driving an electric car?
Original story by
CNBC•Sep 11•Business, Technology, Automotive

📰 Article Summary
CNBC's Priyanka Salve reports on the fast-evolving electric vehicle (EV) market in India, where global players like Tesla and BYD are trying to tap into the world's third-largest car market. Despite high prices placing many of these vehicles out of reach for average consumers, companies like VinFast, which produces lower-cost models locally, are gaining traction. The report highlights India’s current challenges such as high import duties, infrastructure limitations, and market competition, while also pointing to a potential for significant growth as local manufacturing increases and the market shifts towards electric mobility.
📌 Key Facts
- Market Disruption: The introduction of electric vehicles is disrupting India's traditional auto market, which has been dominated by Japanese, Korean, and Indian manufacturers. Global electric vehicle giants are entering India with high-end models that challenge local players to adapt.
- High Vehicle Costs: Tesla’s Model Y, priced at around 6 million Indian rupees, targets the affluent market while other players like BYD are launching vehicles with competitive pricing through local manufacturing.
- Local Manufacturing Benefits: VinFast's ability to assemble cars locally in Tamil Nadu allows it to price its VF6 and VF7 models competitively, making them more accessible to Indian consumers compared to imported vehicles.
- Charging Infrastructure Challenges: A significant barrier to EV adoption in India remains the lack of adequate public charging infrastructure, which leads to 'range anxiety' among potential consumers and limits EV usage primarily to wealthier individuals.
- Industry Predictions: With various automakers, including local giants like Tata and Mahindra, preparing to launch more affordable EVs, industry analysts anticipate increased competition and consumer adoption in the coming years.
📂 Article Classification
Topic Tags: Electric Vehicle Market in India
📍 Location
Chennai, India
Content is AI generated and may contain inaccurate information.